Why are most events rubbish?
I've attended, spoken at, or organised more than my fair share recently, and found myself mentally writing a list of do's a don'ts as follows:
Unfortunately, most events I attend still get many of these things wrong. We really must stop meeting like this!
A recent notable exception was bTween09 in Liverpool which was excellent, and I'm also looking forward to Reboot Britain on July 6th which I know will buck the trend too. A common thread in those exceptions is the use of Twitter which I find most useful and interesting at events especially to plug the attention gap and to make connections and start conversations with interesting people.
Oh, and thanks also to Johnnie Moore, who gave me the title of this post and is also one of the most unassuming but best facilitators out there.