Is anybody reading this? Part of me is happy if you are, but to be honest it doesn’t actually matter. Whilst it’s always great to have a conversation with somebody on the back of something I’ve written, I’ve realised that the main benefit to me of writing is to help me figure out what I actually believe.
In an era where we apparently produced more data in 2012 than in all of the rest of human history combined, I think we all struggle to cope with information overload. But I think this means we often tend to either mentally flip flop on an issue, recycle somebody else’s options, or else dogmatically hold onto a view without daring to question the reasons why.
“All opinions are synthesised reflections of what others are saying.” Dan Sutch
I was very much in the former category until the tender age of 32. In fact I would say I had managed to stumble along without really drawing too many conclusions about anything. It wasn’t until I started blogging regularly in 2006 that I realised it actually had to be about something. Whilst I normally try to present a reasonably balanced view about a subject, the whole point is to state an opinion.
I don’t want to pretend that my ego doesn’t like it when I get comments on the blog, or retweets, but that definitely isn’t the primary reward. The main other reason I write stuff is because I’ve come to the conclusion that 95% of business development is largely down to a combination of people remembering you exist, combined with lucky timing. So popping up in peoples consciousness (or inboxes, or twitter streams etc) at the right time is worth it eventually.
I’ve never written a diary apart from a few pretentious travel diaries which are gathering dust and I don’t feel remotely interested in reading just yet. But even if nobody read anything I had written I think I would still continue. Writing has been it’s own reward and hugely liberating. And even though tend to write mostly about work related stuff, it’s had lots of benefits in other aspects of my life as it helps me figure out who I am and what I want to be.
Thanks for reading, but really it wasn’t necessary…