Blueprint.

Blueprinting is an open innovation process that uses insight and collaboration to create a compelling new service proposition. Using this method we can break down a new service or process into its component parts and think systematically about creating a valuable and connected user journey.

A Service Blueprint is a template for the design and delivery of the visible physical and informational aspects of a service innovation, as well as the ‘invisible’ people, rules and tools behind the scenes needed to deliver it successfully.