linkedin-24 rss-24 linkedin-24 rss-24 rss-24 rss-24

100%Open blog

TEDxGlasgow Labs

We are very excited to be the Labs partner for TEDxGlasgow on June 12th at the Tramway Theatre. The theme will be "Why Not Here?" and we will be exploring some very important and interesting challenges throughout the Labs with some ...

5 steps to building a crowd-powered business

It’s never been easier to access the best ideas, the best people or the best technologies anywhere in the world. There is literally infinite potential in the crowd of people both inside and outside of your organisation. Yet participating with ‘the crowd’ can be completely overwhelming so most people and most ...

The Altruism Economy

“Selfishness beats altruism within groups: that’s the problem. Altruistic groups beat selfish groups: that’s the solution.” David S Wilson, Binghamton University Self-interest is so hardwired into our economy that it's easy to portray altruism as fluffy and irrelevant. Yet on the contrary, altruism is the smartest strategy of any group – a company ...

What Makes Crowds Clever?

100%Open has had a run of three really successful online crowds recently that appear to have been of above average productivity and intelligence. For example we've run our first Russian community for P&G household care brands and have kicked off another P&G community in the UK for laundry sector. And closer to home Water Talkers, ...

Do You(th) have the X Factor?

As part of the European conference Advertising Week 2015, 100%Open is running FutureVote with our friends The Advertising Association, The Ideas Foundation and News UK. With the general election around the corner we thought it would exciting and important to look at encouraging more young people to engage with ...

Reality Start-Up TV

We were recently asked to comment whether TV shows like Dragons' Den and The Apprentice are good for British business. When these programmes were first aired they were highly entertaining and a real boost to the idea that entrepreneurship is for everybody. However I have always felt that they portray a very warped sense of ...

VC to CV

Who'd be a venture capitalist in 2015? In spite of the evergreen nature of BBC TV's Dragon's Den with its photogenic piles of cash it seems there are countervailing trends that are emerging in how start-ups and SMEs can access the funding they need to grow. Here we examine three alternative ways that are ...

Copy C0py Now!

How much do you have to distort a figure of Mickey Mouse for it to no longer infringe Disney’s copyright? In other words how much do you have to modify somebody else’s idea before you can call it your own? The ...

Welcome to Water Talkers

Water is such a precious and finite resource but most people don't really realise it, especially in the UK where it rains a lot. It is very easy for us to take water for granted but it is vital to our wellbeing and also in ensuring there is food to ...

Innovating Into the Unknown

Do you sometimes find it is hard to understand what is really going on? Or are you ever uncertain about what you should do next? If so you are most definitely not alone. In this era of endless connectivity, information obesity and organisational complexity, a common response for many people can ...